SABRE Award - 2011
Sears recently received a SABRE Award. The SABRE Awards honors public relations campaigns that demonstrate the highest levels of creativity, integrity and effectiveness. It is the world's largest award competition for the public relations industry. Sears, along with our agency Euro RSCG PR, received the Gold SABRE Award in the "Retailer" category for the "50 for Five" program. Partnering with Rebuilding Together, the program built 50 homes in New Orleans to commemorate the fifth anniversary of Hurricane Katrina.